LOreal Preference Infinia 101 Helsinki Very Light Ash Blonde Hair Dye

Description Reviews (28) Net Content 1 Ingredients 1285146 C - Colour Gel: Aqua / Water , Peg-4 Rapeseedamide , Alcohol Denat. , Deceth-3 , Propylene Glycol , Ammonium Hydroxide , Laureth-5 Carboxylic Acid , Dipropylene Glycol , Hexylene Glycol , Poloxamer 338 , Oleyl Alcohol , M-Aminophenol , Thioglycerin , Toluene-2,5-Diamine , Ammonium Thiolactate , N,N-Bis(2-Hydroxyethyl)-P-Phenylenediamine Sulfate , Tetrasodium Glutamate Diacetate , Octadecyl Di-T-Butyl-4-Hydroxyhydrocinnamate , Citric Acid , Erythorbic Acid , 2,4-Diaminophenoxyethanol Hcl , Parfum / Fragrance. (F.I.L. Z70031387/1). 1190015 - Developer Cream: Aqua / Water , Hydrogen Peroxide , Cetearyl Alcohol , Sodium Salicylate , Trideceth-2 Carboxamide Mea , Phosphoric Acid , Ceteareth-25 , Tetrasodium Etidronate , Tetrasodium Pyrophosphate , Glycerin. (F.I.L. C202321/2). 1241645 A -M Shine Protect Conditioner: Aqua / Water , Cetearyl Alcohol , Behentrimonium Chloride , Amodimethicone , Ci 60730 / Acid Violet 43 , Ci 45100 / Acid Red 52 , Phenoxyethanol , Trideceth-6 , Limonene , Benzoic Acid , Linalool , Benzyl Alcohol , Benzyl Benzoate , Isopropyl Alcohol , Geraniol , Potassium Hydroxide , Cetrimonium Chloride , Citronellol , Hexyl Cinnamal , Amyl Cinnamal , Parfum / Fragrance. (F.I.L. C252276/1). Features Anti-Brass Mask enriched with purple dyes to neutralise yellow undertones. Up to 6 weeks of anti-brassiness care Up to 8 weeks of fade-defying colour* Multidimensional Colour and High-Impact Shine. Country of Origin Belgium Product Information Looking for a luminous cool blonde at home? Introducing renovated permanent colour Preference Cool Blondes by L'Oreal Paris with new oil-in-gel formula! Benefits of Preference by L'Oreal Paris • Anti-Brass Mask enriched with purple dyes to neutralise yellow undertones. • Up to 6 weeks of anti-brassiness care • Up to 8 weeks of fade-defying colour* • Multidimensional Colour and High-Impact Shine Read the instructions and do patch test 48 hours before use, 1.) Use gloves and pour colouring bottle into developer bottle and shake to mix evenly, 2.) Apply colour and leave for recommended time, 3.) Follow with conditioner and rinse. Each box includes: 1x Colourant Gel, 1x Developer Cream, 1x Shine Protect Conditioner, 1x User guide & pair of protective gloves. What makes it special? COOL DYES - Preference Cool Blondes specifically formulated with cool dyes for an anti-brass luminous blonde. ANTI-BRASS MASK - Enriched with purple dyes to neutralise yellow undertones for up to 6 weeks. FADE-DEFYING SYSTEM - Our high tenacity dyes powerfully enter the hair fibre for long lasting colour. NON-DRIP OIL-IN-GEL TEXTURE - Advanced texture for an easy application and optimal fibre coating. *Consumer Test Preparation and Usage Step 1 - Before Colouring: Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before. Please follow the instruction leaflet and read the safety information. Step 2 - Prep: Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product over flowing. Step 3 - Apply Colour: Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly. Storage Type Ambient Manufacturer Address L'Oréal Paris, London, W6 8AZ Return To For expert advice, please contact:L'Oréal Consumer Advisory Department UK: 0800 0304 032 ROI: 1800 818 672 For Try Me Love Me products, read our Terms and Conditions ASDA Product Information At ASDA, we do everything we can to make sure the information about the products we sell is always as accurate as possible. However, because products are regularly improved, the product information, ingredients, nutritional guides and dietary or allergy advice may occasionally change. As a result, we recommend that you always read the label carefully before using or consuming any products. Please do not solely rely on the information provided on this website Because of this, ASDA is unable to accept liability for any inaccuracies or incorrect information contained on this site. This does not affect your statutory rights. This information is supplied for personal use only. It must not be reproduced in any way whatsoever without the prior consent of ASDA, nor without due acknowledgement. In-store availability, prices and promotions may vary from those online.